Naam: Ellen van Kleef
Werkgever: Wageningen UR
Functie: Universitair Hoofddocent Healthy Food Consumption
Consumentenonderzoek, Methodiek, Voedingsgedrag
Ellen van Kleef is associate professor at the Marketing and Consumer Behaviour group. She studies overeating, self-control and healthy food consumption interventions. She focuses on the role of subtle cues in the environment that cause people to overindulge and on how changes in the environment (smart interventions) can assist in self-control. She published her research in international journals such as Journal of Health Psychology, Food Quality and Preference, Appetite, Psychology and Health and Public Health Nutrition.